Getting close up and personal with your DNA has never been cheaper. You can now get the test for $99, which is $200 less than a week ago, and thousands less than just a few years ago. Find out about your ancestry, and why you are the way you are, before the price goes up. (It also makes for a great gift!)
GIVEN THE characters in the picture above, you’d think this would be a Halloween promotion.
But, no, the gift-giving season is Christmas, Hanukkah, et al, and it’s now that 23andMe is offering a whopping 1/3rd off discount on their original price of $299 for their DNA test.
Yeah, that’s not a misprint. The price now is $99.
It’s not clear to me how long it offer will last, but I’m assuming it will last through the Holidays.
What is “23andMe” and why should you give a hoot about their offer?
To answer that question…
- First read the email 23andMe sent to me alerting me to the offer.
- Next, wade through their official-speak about 23andMe to get an understanding of the company and what they do.
- Watch the video of personal stories of how 23andMe’s DNA testing helped the people who participated.
- Examine the infographic outlining what you get for $99.
- Check out the testing process. It couldn’t be easier.
- Finally, if this is something you want for yourself, or to gift someone else, click this graphic:
[Note: the links in this post are affiliate links.]
The 23andMe Promo Email
I was alerted about this discount on DNA testing via email. I was surprised by how low the price was – I when I first became aware of DNA testing for the public, it costs thousands of dollars.
Here’s the email I received:
Before I go any further, I would be helpful to get up to speed about the company who does the DNA test.
This is from their website:
“23andMe is a leading personal genetics company dedicated to helping individuals understand their own genetic information through DNA analysis technologies and web-based interactive tools. The company’s Personal Genome Service® enables individuals to gain deeper insights into their ancestry and inherited traits. The vision for 23andMe is to personalize healthcare by making and supporting meaningful discoveries through genetic research. 23andMe, Inc., was founded in 2006, and the company is advised by a group of renowned experts in the fields of human genetics, bioinformatics and computer science. More information is available at 23andMe.com.”
Here, you’ll gain insights about why people got the 23andMe DNA test and what the results meant to them.
For $99, Discover All This:
How Your 4-Step DNA Discovery Process Works
1. Order Online
3. Spit a Bit
4. Send (Even Internationally!)
So, that’s the story, folks… consider yourself well informed about the 23andMe DNA test. As the company likes to say: “Take a journey through your DNA with 23andMe.com.”
Published on December 12, 2012