the Salt/Sugar/Fat trilogy is the intoxicating recipe to give a fast jolt (yeah, add caffeine to the mix) of brain-soothing dopamine neurotransmitters. It’s a heaping of short-run pleasure. In the case of TV programming, it’s the play to the primal instincts of tribalism — us against them — rather than a search for commonalities and consensus. Modern “food” and media are essentially forms of entertainment; the kind that play to instinctive, but base, attitudes and senses.